Showroom and service center Porsche Novi Sad

Address:

Veliki rit 29a, Novi Sad

Authors:

Goran Vojvodić, Porsche Immobilien GmbH

Designed:

2008

Completed:

2008 - 2009

Client:

Porsche Immobilien GmbH

The arrival of foreign investors – multinational companies, investment funds, etc., has also imposed a need for recognizing and respecting the visual identities with all elements belonging to them which these companies bring. Corporate design, as clearly established company identity, is also carried out in the field of architecture and interior in a very precise and demanding way, conditioning the freedom of creation of the
engaged architects and engineers from other fields. Nevertheless, there are ways to achieve one’s own creative/author’s expression even in such correlations.

Author, BINA (Belgrade International Architecture Week) no. 6, 2010